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Jimmy Iovine & Tim Cook

Apple Music has finalized its multi-year licensing agreements with Universal Music Group, Sony Music, and Warner Music Group — three of the biggest players in the recording industry. The deals, originally secured in 2020, solidified Apple Music’s competitive position in the ever-evolving digital music space. 

With access to millions of tracks from these powerhouse labels, Apple Music continues to deliver a diverse catalog to its expanding base of 88 million subscribers worldwide.

For artists and rights holders, these agreements represent more than just corporate synergy — they underscore Apple Music’s ongoing commitment to fair compensation and creative partnership. By aligning with the largest music companies globally, Apple ensures that artists’ work remains both accessible and profitable in a streaming-first world.

Apple Music’s renewed partnerships also point to its strategy of exclusive content offerings, enhancing user experience while keeping subscribers deeply engaged. From curated playlists and artist spotlights to live radio shows and exclusive album releases, Apple Music continues to evolve as a cultural hub for fans and creators alike.

At Beatselector Magazine, we recognize the significance of these types of industry-defining deals. They not only shape the economics of streaming but also influence how music discovery, artist development, and global distribution unfold in the digital era. With these new licensing agreements in place, Apple Music stands firmly at the intersection of technology, creativity, and commerce — defining the rhythm of what’s next in the music business.

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