
Grammy-nominated R&B artist Jeremih has officially entered the luxury wine market, joining an elite group of musicians and celebrities who have successfully launched their own wine and spirits brands. With the debut of Birthday Sex Chardonnay, Jeremih continues to expand his brand beyond music, leveraging his influence in the industry to create a high-end beverage that reflects his signature style.
Jeremih’s Musical Legacy
Born Jeremy Phillip Felton, Jeremih burst onto the R&B scene in 2009 with his chart-topping hit “Birthday Sex,” which became an anthem of sensuality and celebration. The success of his debut single propelled his self-titled album to platinum status and solidified his place in the music industry. Over the years, Jeremih has continued to release hit records, including “Down on Me” featuring 50 Cent, “Don’t Tell ’Em” with YG, and “Oui,” showcasing his smooth vocals and infectious melodies. His collaborations with artists like Kanye West, Chris Brown, and Ty Dolla $ign further demonstrate his ability to stay relevant in the ever-evolving R&B landscape.
The Birth of Birthday Sex Chardonnay

Inspired by the success of his music career and a passion for luxury experiences, Jeremih partnered with esteemed winemaker Russell Bevan to create Birthday Sex Chardonnay. Bevan, a highly respected figure in the wine industry, is known for crafting award-winning wines that exude elegance and sophistication. This collaboration merges Jeremih’s artistic vision with Bevan’s expertise, resulting in a Chardonnay that embodies smoothness, richness, and an undeniable sense of indulgence—much like Jeremih’s music.
The creation of Birthday Sex Chardonnay wasn’t just about attaching a famous name to a bottle. Jeremih was deeply involved in the process, from selecting the grapes to refining the flavor profile. The wine offers a luxurious tasting experience, blending notes of ripe fruit, balanced acidity, and a creamy texture, making it a must-have for both wine connoisseurs and R&B fans alike.
Celebrity Influence in the Wine and Spirits Industry and the Growing Legacy in Luxury Spirits
Jeremih’s foray into the wine world places him among a growing list of R&B artists and celebrity musicians who have expanded their influence into luxury beverages. These ventures go beyond branding—they are strategic business moves that align with an artist’s lifestyle and appeal to their fan base. Jeremih now joins a prestigious list of celebrities who have established their own luxury beverage lines including:
Jay-Z – Armand de Brignac Champagne (Ace of Spades); Mary J. Blige – Sun Goddess Wines; Jon Bon Jovi & Jesse Bongiovi – Hampton Water Rosé; Sting & Trudie Styler – Il Palagio Wines; Madonna – Leelanau Peninsula Wines; Dwyane Wade – Wade Cellars; Dolly Parton – Dolly Wines (Prosecco and Rosé); James Harden – J-Harden Wine; Beyoncé – SirDavis Whisky; Justin Timberlake – Sauza 901 Tequila; LeBron James – Lobos 1707 Tequila, and many more.
With Jeremih’s Birthday Sex Chardonnay now entering the market, the connection between music and the luxury beverage industry continues to grow, providing fans and connoisseurs with a taste of the artistry that defines these influential musicians.
Visit Birthday Sex Chardonnay.